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عکس,مشخصات فنی,قیمت,مقایسه خودرو - تاریخچه لوگوی مرسدس بنز
 
عکس,مشخصات فنی,قیمت,مقایسه خودرو
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عکس ماشین ,مشخصات ماشین , اصلاعات فنی , قیمت

مدیر وبلاگ : نوید
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نویسندگان
دوشنبه 3 آذر 1393 :: نویسنده : نوید
فلسفه لوگو مرسدس بنز: 
تاریخچه برند مرسدس بنز و ستاره سه پَر :
گوتلیب دایملر و کارل بنز؛
اختراع موتورهای پرسرعت و اتومبیل در دهه 1880 میلادی گوتلیب دایملر و کارل بنز( که هر یک مستقل از دیگری کار و اختراع کرده بودند) را بر آن داشت تا حمل و نقل جاده ای موتوریزه را پی ریزی نمایند. با کمک پشتیبانان مالی و شرکاء، هر دو آنها بر توسعه و پیشرفتهای شخصی و مستقل خود در شرکت های خود سرمایه گذاری نمودند. کارل بنز در شهر مانهایم آلمان در اکتبر 1883 شرکت بنز و تسی را تاسیس کرد و دایملر هم در نوامبر 1890 شرکت ماشین آلات دایملر (دی ام جی) را تشکیل داد.
به منظور کسب شهرت و معروفیت و تمایز ویژه محصولاتشان، هر دو کمپانی به جستجوی آرم تجاری مناسب پرداختند. در ابتدا، مخترعان بزرگ از نام خود یعنی بنز و دایملر استفاده کردند که اصل و مبدا و کیفیت موتورها و خودروهای خود را تایید و تضمین می نمود. 
آرم مرسدس بنز
آرم تجاری کمپانی بنز و تسی که در مانهایم مستقر بود از 1903 تا 1909 بدون تغییر باقی ماند( که یک چرخ دنده بود) در 1909 این آرم با نام بنز که در یک تاج گل برگ بو (نماد برندگی و قهرمانی در مسابقات و همچنین یادبود یک واقعه بزرگ) احاطه شده بود جایگزین گردید. با گردش قرن(سده)، این کمپانی نام کاملا جدیدی (که همان مرسدس باشد) برای محصولات شرکت ماشینهای دایملر(دی ام جی) در شهر کان اشتات برگزید. 
خب حالا منشأ این نام از کجا بود؟ 
مرسدس یک نام دخترانه و اسپانیایی به معنای (لطافت و زیبایی یا رحمت الهی) است که نام دختر امیل یِلینک یک بازرگان اتریشی بود که متولد سال 1889 بود، امیل یلینک در شهر بادن نزدیک وین و نیس اتریش زندگی می کرد.




نوع مطلب : مرسدس بنز، آلمانی، تاریخچه کمپانی ها، 
برچسب ها : مرسدس بنز، لوگو، آرم، عکس، تاریخچه،
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